Desborough food store gets fresh new look with £156k makeover after proving a lifeline to community during pandemic

Posted by james brindle | Published: 02/04/2021

A community food store in Northamptonshire where colleagues have been going above and beyond to support locals during these uncertain times has been given a fresh new look following an investment of £156,000.

The Central England Co-op in High Street, Desborough has received a raft of updates to give it a fresher, lighter feel and to include a number of new ranges and features to boost its offering to the local community.

This follows the store’s colleagues working around the clock to ensure vulnerable people across the community have continued to have access to vital food and essentials through the Coronavirus pandemic.

The refreshed store front includes brand new external signage to give it a more modern, fresher look.

The community food store has been undergoing a makeover in recent weeks with changes including:

• All new energy saving fridges and freezers          
• An updated product range to better reflect customers’ requirements and new features such as a brand new, top of the range Costa Coffee machine
• New internal signage and decoration including refreshed kiosk area

Store Manager Rebecca Wilkinson said: “We have been so excited about the investment in the store after what has been a really challenging year.

“This has been my first store manager role and I started the Christmas before Covid-19 became a reality so it has been a really testing first year and to have this light at the end of the tunnel has been such a boost for us all and feels like a real pat on the back for a job well done.

“We have had a really good reaction so far from the community and I would like to thank everyone for their patience while the work has taken place it is really appreciated. We have had lots of interest in what has been going on and I hope they agree with us that it has all been worth it.”

The High Street Food Store is open every day Monday to Sunday 7am-10pm.

The store has a wide range of products from everyday necessities to something a little more special and also offers a cash machine, Collect Plus/Paypoint and Lottery.

Notes to editors

About Central England Co-operative

Central England Co-operative is one of the largest independent retail co-operative societies in the UK with interests in food, funeral, floral and property investment.

Owned by hundreds of thousands of members, its over 7,800 colleagues serve customers across 400 plus trading sites in 16 counties in the East and West Midlands, Yorkshire, Suffolk, Norfolk, Bedfordshire and Cambridgeshire.

Its purpose is to inspire communities to create a sustainable Society for all.

It actively campaigns for the Government to increase sentencing for violent attacks on retail workers and works with FareShare Midlands and hundreds of food banks, generating enough food donations to create over 2.1 million meals for people in need.

The Society embraces inclusivity and equality and is a signed-up member to the Business in the Community (BITC) Race at Work Charter, while it is also fully committed to addressing the impact of climate change and is on track to be Carbon Neutral by 2030. 

It invests a percentage of its trading profit into local communities through its Community Dividend Fund scheme which has seen over £175,000 shared out between 116 good causes over the past 12 months.

Press office contacts: Rob Smyth and James Brindle

Phone - 01543 421390

Email - publicrelations@centralengland.coop