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Florists - Privacy Notice

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Who we are

This privacy notice applies to all Central England Co-operative florists usually trading as the Co‑operative Florist, although you may know others by their trading names. These include Sandra Florists and Crumps Florist.

The Co-operative Florist is also a trading name used by the Florists Online scheme, a website operated by Interflora British Unit. To see how this website will use your personal data you should look at their privacy notice.

Personal data we collect and use

We collect the personal data we need to provide florist services. These are:

  • Your name and contact details, including address, telephone number and email addresses
  • Your membership number and details of any membership cards if you present them
  • Information about the product or service you require
  • Information we need to arrange for flowers to be delivered including the name and address of the recipient
  • Payment card information, when you make a payment by credit or debit card
  • Your communication and marketing preferences
  • Personal information contained in any communication you have with us
  • Footage and/or images, which may be recorded on CCTV when you visit our premises
  • Any other personal data you give us

How we use your personal data

  • To handle enquiries and orders, to liaise with you, to process payments and refunds and to fulfil and deliver services you order on the basis of contractual obligation
  • We will use the name and address of a recipient only in to make and record the delivery on the basis of a legitimate interest in fulfilling our clients’ orders and confirming delivery
  • If you are a member and present your membership card, we collect information and use it as set out in the membership section of our privacy notice
  • To deal with communications including enquiries, complaints and compliments on the grounds of our legitimate interest in managing our relationship with you
  • We use non-identifiable information about our services for statistical analysis and business planning, for instance to identify trends, to plan to meet demand, to improve our products and services and to develop new ones. We do this on the grounds of a legitimate interest in continually improving our service to customers
  • We use CCTV monitoring to protect our customers and colleagues and to safeguard property and assets. We do this in the legitimate interests of the Society, customers and colleagues. We also do this in the public interest, to prevent and detect crime and accidents

Who we share your personal data with

Your personal data may be processed by organisations acting on our behalf. They may only use this data for the purpose we agree with them, unless they are required by law to process your personal data for other purposes. For instance, when you order flowers for delivery outside our area we collect your personal data on behalf of Interflora as their agent and data processor. To see how Interflora will use your personal data you should look at their privacy notice.

When you pay by credit or debit card we pass your card and payment details securely to our card payment service provider. We do not keep your card details.

We may share your personal data, where necessary, with our auditors, legal advisors and other professional advisors acting in their professional capacity, for instance, for the purposes of allowing us to exercise or defend our legal rights.

We may be required to share your personal data to comply with laws or with legal obligations, such as in response to a valid court order or to e.g. HMRC, or where we consider that there is a legitimate interest to do so, such as reporting details of a suspected criminal incident to the Police.

CCTV footage and/or images may be shared with law enforcement agencies, prosecution agencies, legal representatives, insurance companies, NBCS and third parties where it's lawful to do so.

How long we keep your personal data

We will keep your personal data only for as long as is necessary for the purposes described in this notice, including where it is needed to comply with our legal obligations, to resolve disputes or to enforce agreements. This means we may keep your personal data for up to seven years.

We do not keep credit or debit card details.

CCTV footage and/or images are normally kept for 31 days. Images and/or footage of incidents that require investigation will normally be kept for up to 7 years from the conclusion of any investigation and/or any subsequent legal proceedings, unless we are legally required to retain this footage or images for longer.

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